Plugin Directory

BetterLinks – An Advanced Plugin for Affiliate Links, Link Shortening, Link Tracking, Link Branding & Marketing

BetterLinks – An Advanced Plugin for Affiliate Links, Link Shortening, Link Tracking, Link Branding & Marketing


Want to make your brand stand out? BetterLinks brings you the chance to easily create, shorten and manage any URL to help you cross-promote your brands & products. With its intuitive & easy to understand user interface, you can – short any links, do split tests with dynamic redirects, check broken links, monitor campaigns with UTM builder, manage user roles, examine click-through rates, create links without admin access, track analytics, and much more without breaking any sweat to make each marketing campaigns successful.


  • Easy-to-use WordPress link shortener
  • Create attractive looking links instantly
  • Create Short Link on the fly with just one click even without admin access.
  • Add multiple link redirect types (301, 302, 307)
  • Analyze & track your marketing campaigns
  • Enhance your affiliate marketing strategies
  • Manage your links directly in Gutenberg & Elementor
  • Manage your tags and check the performance of your links associated to each tag
  • Reduce link load time with optimized queries
  • Monitor marketing campaigns with UTM Builder
  • Prevent bot traffic and clicks with Bot Blocker
  • Check broken links right from the dashboard
  • Easily manage & share your Fluent Boards task


✨ Aesthetic Drag & Drop UI: Create & manage any links with just a couple of clicks. From creating, editing to configuring have everything in one place

🧲 Quick Link Shortening: Make your long URL links into short ones and create pretty links within minutes

💫 One-Click Share: Copy your shortened URL right from the dashboard and share it instantly

⚙️ Easy Configuration: Easily setup your Link Redirects (301, 302, 307 and Cloaked) and all your Link options

💪 Fast Response: Less Database queries resulting in faster response time

🔃 Simple Migration: Migrate from Third-party Plugins such as PrettyLinks, ThirstyAffiliates with one-click


📈 Real-time Analytics: Generate real-time analytics data and easily evaluate the performance of your shortened links with just a glance

🔎 Examine Click-Through Rate: Examine the performance of your click-through rates of your shortened URLs right from one place

📊 Generate Reports: Gather analytics reports (e.g., top referer clicks, top social media clicks, top OS clicks, top browser clicks and more) to evaluate and run successful marketing campaigns

📅 Interactive Calendar to Filter Clicks: Easily filter your shortened links based on certain dates from the interactive calendar

🔗 UTM Builder to Track Campaigns: Add parameters to URLs to monitor your marketing campaigns

🚀 Instant Gutenberg & Elementor Redirects: Redirect your URLs and manage your links directly from Elementor & Gutenberg Editor

More Advanced Features with BetterLinks PRO:

  • Get better insights with Individual Analytics [PRO]
  • Control and manage user roles & permissions [PRO]
  • Set link scheduler, expiration dates & number of click limits [PRO]
  • Integrate seamlessly with Google Analytics [PRO]
  • Facebook Pixel Tracking [PRO]
  • Carry out split tests with Dynamic Redirects [PRO]
  • Force enable secure HTTPS Redirection [PRO]
  • Broken Link Checker with Email Notification [PRO]
  • Auto-Link Keywords [PRO]
  • Auto-Create Links [PRO]
  • Affiliate Link Disclosure [PRO]
  • Password Protected Redirect [PRO]
  • Customize Link Preview [PRO]
  • Custom Scripts [PRO]
  • Custom Domain [PRO]



If you like BetterLinks, then consider checking out our other WordPress Plugins for FREE:

🔝 Essential Addons For Elementor – Most popular Elementor extensions with 2 million+ active users in the WordPress repository.

👉 Essential Blocks For Gutenberg – The ultimate blocks library to enhance your Gutenberg web-building experience.

🔔 NotificationX – Best Social Proof & FOMO Marketing Solution to increase conversion rates.

📄 EmbedPress: Easiest WordPress embedding plugin to add content from 100+ sources with one click. Works in Gutenberg, Elementor, and more.

📝 BetterDocs– Best Documentation & Knowledge Base Plugin for WordPress, which also reduces your manual support request.

SchedulePress – Complete solution for scheduling WordPress posts through an editorial calendar & social share.

☁️ Templately – Free WordPress templates library for Elementor & Gutenberg along with the cloud collaboration with team option.

🔎 Easy.Jobs – Smart and easy recruitment and talent sourcing solution for hiring remotely with AI-powered screening system, question sets, remote interviews, and designing branded career pages with Elementor.

🎨 Flexia: Most lightweight, customizable & multi purpose theme for WordPress.

Visit WPDeveloper to learn more about how to do better in WordPress with Help Tutorial, Tips & Tricks.


💙 Loved BetterLinks?



Modern Way:

  1. Go to the WordPress Dashboard “Add New Plugin” section.
  2. Search For “BetterLinks”.
  3. Install, then Activate it.
  4. Follow the Documentation

Old Way:

  1. Upload betterlinks to the /wp-content/plugins/ directory
  2. Activate the plugin through the ‘Plugins’ menu in WordPress
  3. Follow the Documentation

नेहमी विचारले जाणारे प्रश्न

Does it work with any WordPress theme?

Yes, it will work with any standard WordPress theme.

Can I migrate to BetterLinks from any plugin?

If you were previously using any link shortener and redirection plugin, you can migrate to BetterLinks instantly.

Who can benefit more from BetterLinks?

BetterLinks is very useful for website owners, affiliate marketers, SEO experts or anyone who requires link shortening, redirection, tracking or overall link management on WordPress.


जून 11, 2024
I used other plugins, but this one is the best one! thanks to the team for the effort!
मे 29, 2024
I use BetterLinks for a number of short links and really like the fact that they also handle UTM variables. The support provided by Pial on this forum has been the most impressive support of any plugin or support issue I have ever posted about. Replies are not only very timely, but really well explained (sometimes including videos) and thorough. It’s obvious that customer support is a priority. Thank you
एप्रिल 22, 2024 1 उत्तर
Support is fast, friendly, responsive, and helpful. The authors quickly fixed the bug I reported. This plugin is maintained, does the job well, and is flexible. Unlike most of the alternatives it does not require a link prefix. The plugin is currently about 7 MB containing 53 directories and 223 files (according to the du & tree commands). It would be nice to see a slimmer plugin, but it fares better than its main competitors–one is more than 2x bigger. Downside is the high number of nags, notifications, and upsells to steal your attention and get you to buy the Pro plugin. I get that the authors need to make a living, and a few upsells are tolerable, but the variety and number of nags are a mark against this otherwise great plugin.
जानेवारी 23, 2024 1 उत्तर
Was using a competing product (the “big name” in the field) and switched because that old dog just barely hunts anymore. BetterLinks is constantly being developed and improved upon. And unlike most software developers, this is one where you can get real, live help at any hour of the day or night. I just got great support at 3 A.M. on a Tuesday. Thanks Loren! :-)There are still a few features I’d like to see BetterLinks equipped with, but overall, as of 2024, IMHO its best of its class, by far! I strongly urge you to check it out.
सर्व 54 पुनरावलोकने वाचा

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बदलांची यादी

2.1.4 – 16/07/2024

  • Fixed: PHP Fatal Error Issue.
  • Few minor bug fixes & improvement

2.1.3 – 16/07/2024

  • Added: WordPress 6.6 Compatibility
  • Few minor bug fixes & improvement

2.1.2 – 07/07/2024

  • Fixed: Uncaught Error for using a scalar value as an array
  • Few minor bug fixes & improvement

2.1.1 – 26/06/2024

  • Improvement: Added Fluent Boards Shortened Link Deletion on Task Delete or Archive
  • Improvement: Added Category Hide option in Fluent Boards Links Management settings
  • Improvement: Added support for UTF-8 encoded characters in Quick Link Creation Feature
  • Fixed: Fatal error – Undefined variable in Quick Link Creation Feature
  • Fixed: Empty Sample CSV file on export
  • Few minor bug fixes & improvement

2.1.0 – 11/06/2024

  • Added: Fluent Boards Link Management Feature
  • Few minor bug fixes & improvement

2.0.0 – 19/05/2024

  • Added: Quick Link Creation Feature
  • Improvement: Link title will be automatically generated from the target URL’s title
  • Improvement: Manage Links date format now matches the WordPress default format
  • Improvement: Manage Tags UI
  • Fixed: Analytics now displays from the top of the page
  • Fixed: Added proper validation for Custom Fields
  • Few minor bug fixes & improvement

1.9.2 – 13/05/2024

  • Fixed: HTML element tag support inside Link Title
  • Few minor bug fixes & improvement

1.9.1 – 24/04/2024

  • Fixed: Exported CSV file’s column label
  • Few minor bug fixes & improvement

See changelog for all versions.